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Lawyers for Harvard University and the Trump administration sparred in federal court in Boston on Monday over the administration’s decision to slash roughly $2.6 billion in federal research funding for the university – the latest in a series of high-stakes court clashes that have pitted the Trump administration against the nation’s oldest university. 

Harvard sued the Trump administration in April over the funding freeze, which it described in its lawsuit as an unlawful and unconstitutional effort to assert federal ‘control’ over elite academic institutions, according to a filing submitted to U.S. District Judge Allison Burroughs. 

The Trump administration, for its part, has accused Harvard of ‘fostering violence, antisemitism, and coordinating with the Chinese Communist Party on its campus,’ and refusing to comply with demands from a federal antisemitism task force sent to the university earlier this year.

Both sides have asked Burroughs, an Obama appointee, to issue a summary judgment by early September, which could allow them to avoid a lengthy trial before the start of the new school year.

In court on Monday, Harvard lawyer Steven Lehotsky argued that the funding cuts are an illegal attempt by the Trump administration to coerce the university into complying with the administration’s policies and violate the First Amendment and Title VI protections.

Lawyers for Harvard have argued that the Trump administration’s actions amount to an unconstitutional ‘pressure campaign’ to influence and exert control over its academic programs, which Lehotsky echoed on Monday.

He told Burroughs the funding freeze is an attempt by the Trump administration to control the ‘inner workings’ of the university, and one he argued could cause lasting damage.  

He pointed to earlier claims from Harvard that the administration ‘fails to explain how the termination of funding for research to treat cancer, support veterans, and improve national security addresses antisemitism.’

‘By accepting federal funds, Harvard agreed to abide by the provisions in Title VI and the relevant agencies’ corresponding regulations,’ lawyers for the university said in filing the lawsuit earlier this year.

But Harvard’s agreement, they said, does not constitute a ‘blank check for agencies to impose the government’s recent, unrelated demands as a condition of continued funding.’

Meanwhile, Michael Velchik, a lawyer for the Justice Department, countered that the administration has ‘every right’ to cancel the funding, which they sought to frame as a mere contract issue and one that should be heard in a different court. 

The Justice Department also reiterated that they see Harvard’s actions as violating the administration’s order combating antisemitism. 

‘Harvard claims the government is anti-Harvard. I reject that,’ Velchik said on Monday. ‘The government is pro-Jewish students at Harvard. The government is pro-Jewish faculty at Harvard.’

President Donald Trump signaled dissatisfaction with the hearing on Monday – vowing on social media to appeal any ruling against the administration to a higher court.

He also took aim at Burroughs. ‘How did this Trump-hating Judge get these cases?’ he said on Truth Social, ‘When she rules against us, we will IMMEDIATELY appeal, and WIN,’ 

Trump further took aim at Harvard, accusing the university of being ‘anti-Semitic, anti-Christian, and anti-America,’ despite having ‘$52 billion’ sitting in the bank.

‘Much of this money comes from the U.S.A., all to the detriment of other schools, colleges, and institutions, and we are not going to allow this unfair situation to happen any longer,’ Trump said. 

Burroughs ended Monday’s hearing by saying she would take the case under advisement, and would issue a ruling after she had sufficient time to weigh the matters presented by the administration and the university. 

She did not offer a timeframe for when she planned to rule on the matter.

Still, the judge appeared skeptical during the hearing of some Trump administration claims, including how it could make such wanton cuts to university funding.

At one point, Burroughs noted to Velchik that she had doubts about the government’s so-called ‘ad hoc’ decisions to cut billions in grant money without providing further evidence, documentation or procedure to ‘suss out’ whether the university or its administrators had taken sufficient steps to combat antisemItism or comply with the guidance handed down by the Trump administration.  

‘The consequences of that in terms of constitutional law are staggering,’ she told Velchik at one point during the hearing. 

‘I don’t think you can justify a contract action based on impermissible suppression of speech.’

Since Trump took office in January, the administration has targeted the university with investigations from six separate federal agencies. 

It has also sought to ban Harvard’s ability to host international students by attempting to revoke its certification status under the Student and Exchange Visitor Program (SEVP) – a program led by the Department of Homeland Security that allows universities to sponsor international students for U.S. visas. 

Burroughs in June issued a temporary restraining order blocking the administration from immediately revoking its SEVP credentials, siding with Harvard in ruling that the university would likely suffer ‘immediate and irreparable harm’ if the action was enforced.

Harvard, meanwhile, has signaled no plans to stand down in its fight with the Trump administration.

‘Ultimately, this is about Trump trying to impose his view of the world on everybody else,’ Harvard Law professor Noah Feldman said in a radio interview earlier this summer discussing the administration’s actions.

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Congressional Republicans are facing an uphill battle over the next two months to deliver on their promises to cut spending in the next fiscal year – while avoiding a partial government shutdown if no deal is struck.

‘When’s the last time we got 12 appropriations bills actually done, and completed in a couple of weeks? It’s almost impossible to do,’ Rep. Rich McCormick, R-Ga., told Fox News Digital last week.

Passing 12 individual appropriations bills, each funding separate aspects of the federal government, has been Republicans’ goal each time the Sept. 30 fiscal year (FY) deadline nears.

But that has not happened since 1996 — FY1997 — and the partisan environment in Washington has only gotten more polarized since. Recent Republican-backed legislation has all but sidelined the once-powerful appropriations committees in both chambers.

Meanwhile, House Republicans are more broadly eager to adhere to the Trump administration’s request to cut $163 billion from non-defense government spending than their Senate counterparts – which could result in a standoff between the two chambers.

‘It’s looking like it’s going to be higher than what the president’s budget is. And that, I’m not a fan of,’ Rep. Andrew Clyde, R-Ga., a member of the House Appropriations Committee, told Fox News Digital last week.

Another committee Republican, Rep. Riley Moore, R-W.Va., said, ‘I’m really proud of the work the committee has done so far. I do feel like we’re gonna be able to get these bills done. The question is, what’s the Senate going to do?’

Further compounding difficulties between the two sides of the U.S. Capitol is the 60-vote filibuster threshold that most bills in the Senate must ram through. 

That means that any spending bills have to be bipartisan, but after Senate Republicans advanced President Donald Trump’s $9 billion rescissions package, Senate Democrats have warned that they won’t play ball. 

Senate Majority Leader John Thune, R-S.D., said that he would like to go ahead with a regular appropriations process, but that Senate Democrats ‘have signaled that they don’t want one.’

‘The Democrats have been very clear,’ he said. ‘They are already conferencing the idea of a government shutdown — I don’t have any idea, no idea how that is helpful for them or to anyone.’ 

Senate Majority Leader Chuck Schumer, D-N.Y., previously warned that if Republicans were successful in passing the rescissions package — after icing out Democrats during the budget reconciliation process — that there could be trouble down the road in generating enough bipartisan support to pass spending bills, nonetheless avert a partial government shutdown. 

Sen. John Hoeven, chair of the Senate Agriculture, Rural Development, Food and Drug Administration, and Related Agencies appropriations subcommittee, told Fox News Digital that if Democrats planned to block everything, then ‘what would you expect?’

‘By working with us, that’s how they actually will get some of their priorities,’ the North Dakota Republican said. ‘But when they’re going to just block us, then why should their priorities be included?’

A House Appropriations Committee member who spoke with Fox News Digital on the condition of anonymity indicated that Republican lawmakers are beginning to accept the possibility of a short-term continuing resolution (CR), a stopgap measure extending the previous fiscal year’s funding levels in order to keep the government open.

‘You could see a situation where you’re in a short-term CR, and we’ll try to negotiate topline numbers and all that,’ that House lawmaker said.

It’s a situation that House Appropriations Committee Chairman Tom Cole, R-Okla., didn’t rule out to reporters early last week – while agreeing with Senate Republicans’ concerns about Democrats failing to work across the aisle.

‘I’m always worried about a shutdown, because I think the Democrats have a very hard time bargaining with Donald Trump. I mean, that’s why we ended up in a CR,’ Cole said, referring to the last round of government funding talks that resulted in a CR from March through the end of FY2025.

‘We offered them a much better deal than a CR, and they couldn’t do it. So I hope this time they can, but the temperature on the other side is very high, and Democratic voters are punishing their own members for cooperating on things like keeping the government open.’

That could create issue with members of the conservative House Freedom Caucus, however, who have fiercely pushed back against CRs or ‘omnibus’ spending bills in the past – though no such standoffs have led to a shutdown in recent years.

Both House and Senate Republicans are dealing with razor-thin margins of just three votes.

House Republicans scored an important victory last week in passing their $832 billion defense funding bill. That, along with the bill funding military construction and Veterans’ Affairs, make up more than half of the discretionary budget requested by the White House earlier this year.

But they’re not expected to hold House-wide votes on any of the remaining 10 bills before early September, when Congress returns from August recess.

Senate Republicans are also gearing up to consider their first spending bill, one for military construction and the VA, on Tuesday that will likely end up being a test of how the appropriations process, and likely government funding extension, will play out in the coming months. 

Sen. Patty Murray, the top Democrat on the Senate Appropriations Committee, said after the rescissions package passed that she wanted to see the panel return to form, and in doing so, keeping the bipartisan spirit of appropriations alive. 

‘It is unfortunate that many members of this body have voted to make that a whole lot harder,’ the Washington state Democrat said. 

One senior House GOP lawmaker who spoke with Fox News Digital ultimately downplayed concerns of a shutdown, however.

‘The factors of the Senate wanting more money than the House, Democrats wanting more money than Republicans – those have been in place for a generation. And most of the time, shutdowns don’t happen,’ that lawmaker said. 

‘It would seem to me that although the Democrats are big mad about Elon and Trump, and reconciliation, at some point, that temperature’s going to fade and people are going to realize that a shutdown doesn’t really serve our national interests.’

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Iran said it will hold talks with Russia and China on Tuesday in an attempt to circumvent U.N. snapback sanctions as the deadline for a nuclear agreement looms. 

‘We are in constant consultation with these two countries to prevent activation of the snapback or to mitigate its consequences,’ Foreign Ministry spokesman Esmail Baghaei said during a Monday press briefing, reported Iran International. ‘We have aligned positions and good relations.’

Both China and Russia are signatories of the 2015 Joint Comprehensive Plan of Action (JCPOA), an agreement that seemingly failed to end Iran’s nuclear ambitions following the U.S. withdrawal from the deal under the first Trump presidency in 2018 and the subsequent nuclear advances Tehran made. 

The news of the impending meeting comes one week after France, Germany and the U.K. announced they would enforce snapback sanctions on Tehran if it fails to enter into a new nuclear agreement by the end of August. 

What would need to be included in a new nuclear deal remains unclear and Iran has not yet renewed nuclear negotiations with the U.S. after Washington levied significant strikes against its top atomic facilities last month in coordination with Israel. 

The snapback mechanism was reserved under the JCPOA and allows any signatory of the agreement to recall stiff international sanctions on Iran to be enforced by all 15 members of the United Nations Security Council – including Russia and China – if Tehran is determined to have violated the terms of the 2015 deal. 

Since the first Trump presidency, the U.S. has threatened the use of snapback sanctions, though Washington can no longer call for the re-implementation of the economic tool as it left the agreement – a decision determined by the U.N. and the other JCPOA signatories. 

But top D.C. officials, like Secretary of State Marco Rubio, have continued to encourage European allies to use this tool to push Iran to cease nuclear development. 

Iran is also set to hold talks with France, Germany and the U.K. – an alliance also known as the E3 – this Friday, though the window to secure a new nuclear deal is closing despite years of repeated attempts.

‘Snapback at the UNSC remains, not just the Trump administration’s, but the international community’s most powerful political and diplomatic tool against the Islamic Republic of Iran’s nuclear program,’ Behnam Ben Taleblu, Iranian expert and senior director of the Foundation for Defense of Democracies’ Iran program, told Fox News Digital.

‘Snapback and a restoration of older, tougher UNSC resolutions that contain arms export prohibitions, missile testing prohibitions, as well as a panel of experts to monitor sanctions compliance, will actually magnify the political and military dividends that the U.S. and Israeli strikes have given,’ he added.

Security experts have been sounding the alarm for months that it will take roughly six weeks for U.N. sanctions to be enforced, largely due to procedural reasons, and the ability to enforce snapback sanctions under JCPOA terms will expire on Oct. 18.

Ben Taleblu also warned that these intense sanctions on Iran could instigate further security threats to the West when it comes to Tehran’s nuclear program, as it could prompt Iran to leave other major international nuclear agreements like the Treaty on the Non-Proliferation of Nuclear Weapons (NPT).

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President Donald Trump called on the Cleveland Guardians to restore their former name during the weekend and thrust a decades-long debate about the franchise’s former mascot and identity back into the spotlight. 

Trump wrote in a Truth Social post on Sunday, July 20 there is ‘a big clamoring’ for the Guardians to change the team’s name back to ‘Indians,’ and also for the NFL’s Washington Commanders to change back to the ‘Redskins.’ He requested the teams’ owners ‘get it done.’

‘Our great Indian people, in massive numbers, want this to happen. Their heritage and prestige is systematically being taken away from them. Times are different now than they were three or four years ago. We are a Country of passion and common sense. OWNERS, GET IT DONE!!!’

Here’s a breakdown of how the Guardians elected to change their name beginning with the 2022 MLB season and what led to the decision:

Cleveland MLB name origin, response

Cleveland’s MLB franchise officially changed its name to Guardians in November 2021 after decades of criticism from Native American groups and other activists who viewed the team’s former name and mascot to be culturally insensitive. There were also protests regarding the name outside Cleveland’s stadium, Progressive Field, before several home openers until the franchise elected to rename the team. Guardians is in reference to the Guardians of Traffic statues on the city’s Hope Memorial Bridge near Progressive Field.

The franchise had been under its previous name since 1915, although the original implementation is a bit murky. There are records indicating baseball writers at the time voted on the team name but that it was not intended to remain the name long-term, according to MLB.com.

The team removed its cartoon ‘Chief Wahoo’ mascot and logo from game jerseys before the 2019 MLB season, but retained the trademark and continued to sell merchandise with the logo. Guardians president of baseball operations Chris Antonetti met with reporters Sunday morning after Trump’s post became public and said he was unaware of Trump’s comments. The 2022 MLB season was the franchise’s first using the Guardians moniker.

‘Not something I’m tracking or have been paying a lot of attention to, but I would say generally I understand that there are very different perspectives on the decision we made a few years ago,’ Antonetti said, according to the Akron Beacon Journal, part of the USA TODAY Network. ‘But obviously it’s a decision we’ve made and we’ve gotten the opportunity to build the brand as the Guardians over the last four years and are excited about the future.’

Trump, who had a failed attempt to buy Cleveland’s MLB franchise back in 1983, criticized the team’s decision to change names before it had officially done so. He declared in a December 2020 tweet, ‘This is not good news, even for ‘Indians.’ Cancel culture at work!’

Trump also criticized the team’s name at a political rally in Ohio last year while he was campaigning on behalf of Ohio Senator Bernie Moreno in a Republican primary against Matt Dolan, whose father owns the Guardians. Trump said the franchise’s ownership had been ‘easily pushed around by the woke left-wing lunatics,’ according to Politico.

Why did Cleveland Guardians change their name?

Team owner Paul Dolan confirmed upon announcing the decision to change the team’s name in 2021 that his stance on the matter changed in the aftermath of the social unrest and national reckoning over race and police brutality that emerged following the controversial death of George Floyd.

The move to change the team name emerged after a survey of 40,000 fans and 140 hours of interviews with fans, community leaders and front office personnel. It occurred shortly after the Washington NFL team also elected to change its name.

‘The biggest change was what’s happened this year, starting with George Floyd’s death and the recognition that our world has changed,’ Paul Dolan said in 2021, according to MLB.com. ‘For me, that raised the question of whether we should continue using a name like Indians in this new world and what lies ahead for us. That wasn’t the decision, it was merely the decision to answer the question. We went to answer the question by talking to a wide array of local and national groups. We spoke to our whole community, in one way or another. I think the answer was pretty clear that, while so many of us who have grown up with the name and thought of it as nothing more than the name of our team and that it did not intend to have a negative impact on anybody, in particular Native Americans, it was having a negative impact on those folks.’

‘Our role is to unite the community,’ Dolan added. ‘There is a credible number of people in this community who are upset by our name, are hurt by our name, and there is no reason for our franchise to bear a name that is divisive.’

This post appeared first on USA TODAY

The Dallas Cowboys failed to make the playoffs in 2024, but fourth-year guard Tyler Smith isn’t afraid of setting lofty goals for the 2025 NFL season.

Smith was asked Sunday after the Cowboys arrived in Oxnard, California for training camp what his expectations were for the upcoming campaign.

‘Super Bowl champions,’ Smith replied, per ESPN’s Todd Archer. ‘That’s always the expectation.’

Smith insisted the Cowboys winning a championship for the first time since Super Bowl 30 – which was played in 1996 to put a bow on the 1995 NFL season – is ‘a realistic goal.’ Why?

‘Because we can win a Super Bowl. Why not? Why can’t we win?’ he said. ‘Do you think it’s unrealistic?’

To Smith’s point, the Cowboys made the playoffs in three consecutive seasons before their 7-10 finish last season. They failed to advance past the divisional round in any of those appearances but posted a 12-5 regular-season record each campaign.

Meanwhile, Dallas’ 2024 season was derailed by a midseason five-game losing streak, during which starting quarterback Dak Prescott suffered a season-ending hamstring injury.

Prescott said ahead of training camp he is fully recovered from that injury. His presence should provide the Cowboys with more stability at quarterback after they leaned on Cooper Rush and Trey Lance to close the 2024 campaign.

Smith also believes the additions of wide receiver George Pickens and first-round guard Tyler Booker will bolster an already strong Dallas offense.

‘I think we built a great core on offense; the addition of George and all the other key pieces,’ Smith said. ‘I think drafting Booker, he’s going to be a hell of a guy just to bolster the front line. And we have many guys across the board, but those are some of the guys who are the key pieces on what we do this year.’

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Everything old is new again.

It’s the cyclical nature of how the world works, where trends come and go, but we always end up back in the same spot at some point.

Fashion is an industry that sees plenty of these examples.

NBA players used to wear shorts that were well above the knee, bordering on dress code violations. After a baggy shorts era, the fabric is, once again, in short supply for many players.

NFL players used to wear shoulder pads that were larger than life and leather helmets that offered little protection. While that equipment isn’t returning anytime soon, the jerseys that were worn with those looks are making a comeback.

The Washington Commanders became the latest franchise to unveil a look that honors their past. Prior to the 2024 season, teams like the New York Jets opted to reinstall their 1980s look entirely.

Here’s a look at some of the jerseys that we think teams should bring back in a continued ode to nostalgia.

NFL throwback jerseys to bring back

New York Giants (1980s)

A historic franchise that has seen many variations of their popular red, white and blue color scheme, arguably the best dressed era of Giants football belongs to the 1980s and 90s. The ‘Giants’ wordmark across the helmet looks cleaner compared to the ‘NY’ logo that currently occupies the space. Better yet, both the home and road jerseys incorporate all three colors – compared to just two for the modern threads.

‘Big Blue’ has donned these throwbacks in recent seasons, using the home and road version. The team could use a rebrand, especially after this recent run of mediocrity.

Rather than attempt a modern redesign like most teams, the Giants could skip that step, dig into the closet and pull these gems back out. As the saying goes: Look good, feel good, play good. It might be exactly what the team needs.

Baltimore Ravens inaugural uniform (1996)

It’s a pipe dream at best and virtually impossible at worst, but the Ravens are slated to celebrate their 30th season in Baltimore for 2026. The Ravens were born in 1996 after Baltimore was without a team for over a decade following the Colts departure in the middle of the night.

Left bruised by the team’s departure for Indianapolis, Baltimore fittingly hatched a team that would sport purple-and-black in an ode to Edgar Allan Poe. The original logo sported a shield with ‘Ravens’ and a stylized ‘B’ for Baltimore with raven wings on both sides. However, the look would not last.

The team lost a battle over copyright infringement – a case that made it all the way to the Supreme Court in 1998. Frederick Bouchat, a security guard from Maryland, told ESPN that he hoped to receive some recognition for his artwork as well as an autographed team helmet. Bouchat received neither and the Ravens eventually changed their logo to the current version they still sport to this day.

While unlikely, the logo combined with the raven spreading its wings on the sleeves is a snazzy look. Perhaps there is still time to right this previous wrong and give Baltimore a true throwback jersey.

Miami Dolphins orange alternate (2003-2010)

In a state known for oranges and a less-than-subtle color scheme, the Dolphins sport neither on game days. The aqua-dominated uniforms are clean and the throwbacks they currently rock are even better, but Miami needs something a little louder in the rotation – orange. Look no further than the team on the opposite coast of Florida. The Buccaneers have made people fall in love with the ‘Creamsicle’ fits they dug up from the archives.

Luckily for the Dolphins, they also have some orange fabric to bring back to life. The team wore these orange-dominated alternates in only a few seasons from 2003-2010. With the iconic Dolphins throwback helmet logo already in the closet, it makes for an easy transition.

Buffalo Bills AFL (1960s)

The Bills’ closet is an exercise in minimalism. It’s primarily the same rotation of jerseys, with a red version mixed in recently, and just one helmet. It’s a fine look, but there is always a room to spice things up. Just because a burger and fries is a good choice, it doesn’t mean you always have to order that at the restaurant.

Buffalo would benefit from throwing it back to the AFL days, honoring the past – even if it wasn’t the most glamorous. With a new Rivalries look set to come from Nike this season, we can only hope that there is some creativity exercised here that couples with the return of the old Buffalo logo.

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Two days after it was christened as the favorite in the SEC in the league’s preseason poll, Texas football showed yet again that its future is bright.

The Longhorns landed a commitment on July 20 from five-star running back Derrek Cooper, a top-30 recruit in the class of 2026.

The 6-foot-1, 205-pound Cooper is ranked as the No. 29 player nationally in the class, according to 247Sports’ composite rankings.

The Hollywood, Florida native chose Texas over Miami, Georgia, Florida State and Ohio State, his other finalists.

As a junior last season at Chaminade-Madonna College Preparatory School in Florida, Cooper rushed for 905 yards and 13 touchdowns on 124 carries. He helped guide his team to a Florida Class 1A championship.

His commitment came five days after coach Steve Sarkisian’s program scored a pledge from five-star linebacker Tyler Atkinson and flipped four-star linebacker James Johnson from Georgia.

Cooper becomes the third five-star recruit and ninth top-100 prospect in Texas’ 2026 class, according to 247’s rankings. The Longhorns’ haul is ranked fifth among FBS programs, behind only, in order, USC, Georgia, Texas A&M and Notre Dame.

In each of the past four full recruiting cycles, Texas has finished no lower than sixth in the national recruiting rankings, a run headlined by its No. 1 class in 2025.

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As the college football world awaits the NCAA’s ruling against Michigan in the Connor Stalions sign-stealing saga, there’s at least one prominent voice advocating for mercy for the Wolverines.

In a letter sent to the NCAA’s committee on infractions, Big Ten commissioner Tony Petitti wrote that Michigan should receive no further punishment for the alleged misdeeds, according to a report on July 21 from ESPN, which added that the letter was read at an infractions committee meeting in early June.

Petitti argued in the letter that the Big Ten had already addressed the matter sufficiently when it suspended then-head coach Jim Harbaugh for the final three games of the 2023 regular season, a run that included wins at Penn State and against Ohio State. The Wolverines went on to win the national championship that season, the program’s first title since 1997. Weeks after that, Harbaugh left his alma mater to become the head coach of the NFL’s Los Angeles Chargers.

The NCAA has charged Michigan with 11 rules violations, including six Level I infractions, which are the most serious misdeeds in the NCAA rule book.

The Big Ten confirmed to ESPN that Petitti sent the letter and would have read it in person, but was recovering from hip surgery at the time.

Petitti’s letter is a new wrinkle in what has been an occasionally strained relationship between himself and one of the Big Ten’s preeminent members.

Michigan vehemently contested Petitti’s suspension of Harbaugh, which was handed down in November 2023. The university went so far as to file for an emergency temporary restraining order against the Big Ten in Washtenaw County Court, which would have allowed Harbaugh to continue coaching.

The university eventually withdrew the request, but the ordeal led to several awkward moments in the weeks that followed. Petitti didn’t attend the Wolverines’ win in Ann Arbor against Ohio State, a matchup of top-five teams in arguably the fiercest rivalry in the sport, and was booed when he handed the Big Ten championship game trophy to Michigan.

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In a way, every conference in college sports has been constantly rebranded over the last 15 years whether they wanted it or not.

Multiple waves of realignment have redrawn maps and stratified power. The College Football Playoff and distribution of its riches have formalized and widened the split between the haves and have-nots. And now there’s a new model where schools are allowed to share up to $20.5 million in revenue with their athletes, stressing budgets and perhaps creating more of a chasm between those who pay and those who do not. 

Amidst all that, one of the survivors and strivers of this era is – for once – rebranding itself rather than being defined by events it had little control over. 

As of Monday morning, what we used to know as the American Athletic Conference and informally call “the AAC” is no more. 

Say hello to the American Conference with its ‘Built to Rise’ tag line, new wordmark and some innovative opportunities built around branding elements that commissioner Tim Pernetti expects to create revenue for the league. 

Though it may seem like a subtle change – American Athletic Conference versus simply the cleaner and more direct American Conference – it is about more than avoiding confusion with the Atlantic Coast Conference in search engines.

 But also partly that, too.

‘When I was first interviewing for the job and doing research, I pulled up a browser and Googled AAC and it defaulted to ACC,’ Pernetti told USA TODAY Sports. ‘And, you know, it was the first thing that sort of occurred to me. I remember filing it away. This industry loves abbreviations and acronyms, but I think ours sort of took a life of its own and some people frankly get confused about all of it. So that’s why I feel like this will have a tangible upside for us in that it differentiates.’

There’s a deeper implication, though, for this conference at this moment in college sports history. 

Pernetti, the former athletics director at Rutgers who has held various executive positions in television and sports marketing companies, took the job in 2024 at a difficult time.

Under his predecessor, Mike Aresco, the American had invested heavily in branding itself as part of a “Power 6” even though no such designation existed in the structure of college sports. And while the American had produced the top Group of Five football team seven out of the first 10 years of the College Football Playoff amidst mostly stable membership, another wave of realignment drained the conference when UCF, Houston and Cincinnati got invited to the Big 12 and SMU engineered an invitation to the ACC. 

Last fall, a new threat emerged when the Pac-12 resurrected by poaching members from the Mountain West and engaged several programs in the American about joining. But Pernetti has managed to prevent any more losses while formulating plans to increase revenue through private equity investment, sponsorship naming rights, bringing the league’s marketing arm in house and other initiatives around this rebrand. 

One of them is Soar the Eagle, a multiplatform symbol that will be a live mascot, content creator and “modern media asset” that can be licensed and sold in sponsorship campaigns. 

It’s clear, both from the visual markings and the public service announcement being released by the league and its brand marketing consultant Anachel, that they are leaning heavily into the word American and American imagery rather than trumpeting whether it’s the fifth or sixth best conference in college football. 

And that makes sense, given that the regular fan may not be familiar with who’s in the league anymore in a league that stretches from Texas down to South Florida and all the way up the East Coast with both Army and Navy lifting the “American” bona fides.  

“This is more about the core pillars of the brand and modernizing it, and it’s about providing clarity to who we are,” Pernetti said. “The process that took a year was like, ‘Let’s define what it stands for and then let’s build around the best word that I think any conference has in ‘America.’”

Among those core pillars: Innovation, service and grit – which may be the defining characteristic of this conference during its 12-year history.

Remember, the American began as the behemoth Big East, a mishmash of schools that included the original basketball members like Georgetown and Providence but also a group of transient climbers like Louisville and schools like West Virginia that didn’t fit neatly into any kind of geographic box.

A lot of members came and went as the sands shifted under everyone’s feet. The basketball-focused schools decided they wanted stability and broke free in 2013, leaving football-driven realignment chaos behind. 

That created the American, which managed to carve out an impressive competitive niche in football and land a lucrative ESPN deal but was ultimately forced to reimagine itself again when the power conferences expanded to 16 teams. 

Though the timing of this rebrand wasn’t explicitly tied to all the changes in college sports, it’s a statement in and of itself: For once, a league like the American is controlling its destiny. 

“In this business you’re going to get hit upside the head, kicked in the faced, get punched, whatever you want to call it,” Pernetti said. “This has been a conference that has seen many versions of itself, but it’s resilient and it keeps moving and stays sustainable and I think that’s why grit being a pillar was really important. We put it on the board and we said, yeah, that’s who are we are.  

“I don’t think any other conference that’s done this has created this kind of alignment, modernization of the brand from strategy to story to execution. And look, we have member institutions that are not the same as autonomy conference institutions, but the expectation isn’t any different. We’re going to compete our rear end off, we’ll generate as much revenue as we can, and it’s going to take grit. We’re fine lining up and earning it, and that has a lot to do with how we established and modernized the brand.”

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The amazing Milwaukee Brewers are the worst thing to happen to major league owners crying poor.

With commissioner Rob Manfred and a chorus of aggrieved billionaires insisting the game needs a salary cap and shutting down the industry to get one is inevitable, the Brewers simply went out and beat the Los Angeles Dodgers six consecutive times in a two-week span. That run was capped by a weekend sweep at Dodger Stadium, which lifted Milwaukee into a first-place tie with Chicago in the NL Central and vaulted them over the Dodgers in overall record.

And it boosted them to a season-best No. 3 position in USA TODAY Sports’ power rankings.

They supplanted the Dodgers in that spot, a battle that would seem an unfair fight on paper. After all, the Brewers tote a payroll of around $120 million; that’s far less than the mere tax penalty – right now, an estimated $157 million – the Dodgers will pay on top of a payroll exceeding $400 million.

It’s a scenario that’s not supposed to happen, at least among the ownership side of the looming 2026 labor fight that believes payroll most correlates with success. But rich teams have their problems, too – look at the Dodgers’ pitcher IL list – and competence and desire have proven about as important as investment.

And now the Brewers – winners of 10 in a row – are looking like locks for their seventh playoff berth in the past eight seasons.

A look at our updated rankings:

1. Detroit Tigers (-)

Tarik Skubal single-handedly keeping their precarious hold on the top spot.

2. Chicago Cubs (-)

All they do is hit bombs – and that’s been more than enough.

3. Milwaukee Brewers (+3)

A fella named Isaac Collins went 5-for-12 in Dodgers sweep.

4. Toronto Blue Jays (+1)

Vlad Jr.’s first homer since June 29 powers sweep of Giants, 10th straight home win.

5. Los Angeles Dodgers (-2)

Freddie Freeman dodges bullet, apparently, after getting struck on wrist by pitch.

6. Houston Astros (-2)

Isaac Paredes to IL with hamstring injury as five opening-day starters are shelved.

7. Philadelphia Phillies (-)

Signing David Robertson off the street preferable to burning trade chip on a bullpen arm.

8. New York Mets (-)

Sure, everyone needs bullpen help, but these guys really do.

9. New York Yankees (-)

Manage to win two of three at Atlanta without using Carlos Rodón or Max Fried.

10. San Diego Padres (+1)

Jose Iglesias on a 10-for-21 streak. Yep, it’s getting to be his time of year.

11. Boston Red Sox (-1)

And just like that: Garrett Crochet equals Tarik Skubal in ERA (2.19) and has one more strikeout (165).

12. Seattle Mariners (-)

After All-Star hubbub, Cal Raleigh has a quiet weekend, with two singles in 13 at-bats.

13. Tampa Bay Rays (+1)

New owner looks like a far surer bet than new stadium.

14. San Francisco Giants (-1)

They finally hit – 27 knocks in three games – yet are still swept at Toronto.

15. Cincinnati Reds (+1)

Noelvi Marte moved to outfield in effort to keep Santiago Espinal’s bat in lineup.

16. St. Louis Cardinals (-1)

Getting swept at Arizona just might put crimp in contention dreams.

17. Texas Rangers (-)

If they’re near .500, would be stunning to see them sell at deadline.

18. Arizona Diamondbacks (-)

Ketel Marte misses first series after break-in at home.

19. Los Angeles Angels (-)

Don’t look now, but they just won a series at Philly, are a game below .500.

20. Cleveland Guardians (+2)

You wonder how much they could restock farm system by trading off best bullpen pieces.

21. Minnesota Twins (-1)

Joe Ryan saves them from ignominious sweep at Coors Field.

22. Kansas City Royals (-1)

Rich Hill, 45, just might emerge as rotation option.

23. Miami Marlins (-)

Have won six of their last eight series, split another.

24. Baltimore Orioles (-)

Might be last week as an O for Cedric Mullins, who debuted in August 2018.

25. Atlanta Braves (-)

‘If he’s going to be here, he’s not going to rot,’ says Brian Snitker of Marcell Ozuna.

26. Athletics (+1)

Their ‘ballpark construction cam’ just shows a few piles of dirt, not unlike the mound back home in Yolo County.

27. Washington Nationals (+1)

Interim GM says they won’t trade pieces acquired from the most recent rebuild.

28. Pittsburgh Pirates (-2)

Don’t look now, but they’re just four games better than the White Sox after getting swept.

29. Chicago White Sox (-)

They’re final team to complete a sweep this season.

30. Colorado Rockies (-)

Ryan McMahon heating up a bit as trade deadline lurks.

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